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Career Scope After Marketing MBA
April 15 2024

Marketing is a field where one can get exposure to the global markets and gain knowledge about advertising, sales, marketing as well as management skills. Further we will see which are the different jobs and positions that one will be available to pursue after MBA in Marketing.

Following are the careers that one can achieve in the field of Marketing: - Industries that offer opportunities:

  • Retail
  • Banking
  • Hospitality
  • Media
  • Information Technology (IT)
  • Information Technology Enabled Services (ITES)
  • FMCG

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The profiles under which one can get a job:

  • Brand Manager:

The brands manager must handle the promotion activities of the brand of the company and keep an eye on the movements of the rival brands.

  • Sales Manager:

The sales manager sees to it that the customers are given proper service and to keep the sales going.

  • Marketing Manager:

The marketing manager handles the marketing part of the company where he sees to it that the campaigns running are doing their work and to keep the customer happy.

  • Product Manager:

The product manager handles the product, how it is running, all the in and out of the products functions, and services to customer are seen by the product manager.

  • Market Research Analyst:

The job here is to research the market and analyze the move of the competitor. Which is done with the help of data, strategy and team work.

  • Media Planner:

The job is to help in bringing the best advertising campaigns for the company.

  • Internet Marketing Manager:

The manager gets to look after all things related to the internet world, in and around it. To make sure that the company makes a mar not only traditionally but also digitally.

  • Business Development Manager:

The work here is to manage and look after the development of the business and to reach the goals of the company. To help the company move forward and make a mark in the business world. If trying to go for the companies abroad there are many companies which will help you have a good start such as Amazon, IBM, PepsiCo and many others. Popular companies include HDFC Bank, Tata Consultancy Services, Kotak Mahindra Bank, Vodafone, and Amazon.

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 Conclusion: The only thing that can help one to achieve a higher goal in their career is by exploring opportunities and opening themselves to gaining knowledge as they go further.

Anisha Mukhija

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